Much has been said and written about the globalization of markets in the new century. Increasingly, companies do not see them as limited to the purchase of state and society, or even country. To be successful in the new world economy, we must look at our market, international, if any, competition and customers to look at this market.
He wanted to make trouble for the impact of international trade on national workforce. While this is a source of concern, and the old axiom that every problem is an opportunity to apply the business model. If we as employers begin to see the international business community, as we have the opportunity to take advantage of markets and sources of income can not be understood only in the market environment, we can capture new benefits that can come with success in this market.
However, doing business in foreign markets requires some changes in how we go about the structure of the contract and our sales and distribution network. Began one of the most explosive market will only be available for Western companies is a rich culture of the Middle East. With the explosion of Dubai plans to the alienation of many cultures in the Middle East, it becomes possible to “Taking retail in Riyadh,” if we are willing to learn the culture and how to access those markets. To do so, should consider the following limitations.
- Middle Eastto protect themselves. Many Middle Eastern countries to restrict trade occur only among domestic businesses. This can be done in all parts of using partnerships with local companies that can bring your product, and creating a local franchise. Still own the company, such as profit, but to determine the economic state in the Middle Easthas been established to honor this restriction.
- Middle Eastmarket operates under Islamic law. There will be no disruption of daily prayer, and are expected to honor the Islamic holiday. So get ready for this traditional joint. It is also sensitive to anything that refers to the products of other religious views. This is not ashamed of our civilization. He knows exactly how to work profitably in Islamic culture.
- Distribution and management should be internationalized. May not be able to create a warehouse in the middle of Saudi Arabia with your company name on it. Because the bias of the host country that you want to do business, and profits of each distribution channel, current passes from Europe or other countries in the track of the products to the Middle East and the transfer of ownership, management and distribution of co-products in the Arab Middle East before the products enter the countries. This creates a network provides an accurate long-term.
- There are friends and enemies in the Middle East. Many are afraid to do business in the Middle East because of the risk due to the conflict recently. Just be aware that the West has many allies in the countries and the desire to work with the most advanced economies in the Middle East. With your care, such as coffee and use of local wisdom to handle the relationship of business transactions, you can do business in the Middle East, secure and efficient.
This is important when considering whether the time has come for your company to start providing products and services in rich countries in the Middle East. But if the time has come that your business is ready to start building those channels of international trade, the results can be very beneficial to your bottom line. This is very valuable investment if the business structure and developed wisely.
